About BLOOM

BLOOM (or Bite-sized Learning Opportunities on Mobile Devices) is an exciting new project funded by the eTEN office which is designed to bridge the digital divide within the EU passenger transport and logistics sector.

BLOOM is a mature mobile learning technology delivering key skills and lifelong learning, which this project aims to market validate within the passenger transport and logistics sector.

The project will support lifelong learning, encouraging excluded groups to upskill and enhance their employment prospects through a programme of blended technologies, in which mobile learning will play a critical role. It will aim to deliver basic skills as part of lifelong learning within the passenger transport and logistics sector by contextualising the learning areas to meet the requirements of the sector and the workplace, taking into account the patterns of shift working with irregular and unsociable hours that make traditional programmes of learning unsuitable for employees in this sector.

BLOOM aims to demonstrate that workplace learning via mobile devices is a viable option that can add value to learning, and that such a strategy can be sustained by a commercial rollout of the service through a comprehensive business plan which will identify committed sources of funding for the future.